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Wisconsin 'Kivirist Exceptions' (2010) for baked goods; Wisconsin Act 101 'Pickle Bill' (2009) for home-canned goodsMedium confidence

Cottage food law · Wisconsin

WisconsinCottage Food Law

Wisconsin cottage food law — what actually applies when you sell from home.

Here's what Wisconsin allows under current cottage food rules: what you can sell, what you can't, and how to start legally.

Why this matters

What Wisconsin actually allows — and what it doesn't.

Wisconsin "Kivirist Exceptions" (2010) for baked goods; Wisconsin Act 101 "Pickle Bill" (2009) for home-canned goods

Current Law — Two Separate Tracks:

Baked Goods: UNLIMITED revenue cap, NO registration, NO fees, NO inspection; direct sales (farmers markets, home, events, online/mail order within Wisconsin)

Canned Goods (Act 101): $5,000/year cap, farmers markets & community events ONLY (NO online/mail order); allowed products include pickled fruits/vegetables (pH ≤4.6), salsas, chutneys, sauerkraut, kimchi, jams, jellies, applesauce

Annual revenue cap

Wisconsin sets no cap on cottage food revenue.

Annual gross cap

Unlimited

Wisconsin 'Kivirist Exceptions' (2010) for baked goods; Wisconsin Act 101 'Pickle Bill' (2009) for home-canned goods

Required label language

Every package carries a statutory disclaimer.

The disclaimer below must appear on every package, in the exact casing the statute specifies:

Required on every label

This product was made in a home not subject to state licensing or inspection.

— Wisconsin 'Kivirist Exceptions' (2010) for baked goods; Wisconsin Act 101 'Pickle Bill' (2009) for home-canned goods

Sales channels

Where you can sell in Wisconsin — and where you can't.

Online ordering

YesYes

Shipping

YesYes

Seller delivery

YesYes

Third-party delivery (DoorDash, Uber Eats)

ConditionalConditional

Interstate sales

NoNo

Wholesale to retail stores

NoNo

Registration & permits

Wisconsin does not require state registration.

Registration

Not required

Labeling standard

Standard

Inspection

None

Food safety certification

Not required

Address privacy

Not available

Prohibited categories

What you can't sell under cottage food rules.

  • Tcs
  • Dairy
  • Cheese
  • Cream Cheese Frosting
  • Custards
  • Meat
  • Poultry
  • Fish
  • Shellfish
  • Low Acid Canned Goods
  • Cream Filled Baked Goods
  • Custard Filled Baked Goods

How to start

Steps to a legal first sale in Wisconsin.

  1. Confirm your products qualify

    Verify your menu fits Wisconsin's cottage food rules. Most states restrict temperature-controlled, meat, seafood, and low-acid canned items; check the prohibited-foods list above.

  2. Label every product correctly

    Every label must include your name (or registered ID), product name, ingredients, allergens, and the statute-required disclaimer verbatim.

  3. Start taking orders

    Wisconsin allows online orders, in-state shipping, seller delivery. Route orders through your own channels.

About VibeKitchen

The storefront tool this guide comes from.

VibeKitchen is a storefront and order-management tool for home food sellers — your own ordering page, your own checkout, your own customers. We’re the reason this guide exists: we had to research every state’s cottage food rules to build the product, and we’re publishing what we learned.